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IronPlanet customers now able to finance through Ritchie Bros.

Ritchie Bros. Financial Services (RBFS) is expanding its reach, now serving as a preferred provider for IronPlanet, a leading online marketplace for used equipment and other durable assets. 

IronPlanet's growing customer base will now have access to RBFS' LeaseFlex and PurchaseFlex financing solutions, which offer more flexibility and convenience compared to traditional bank financing when purchasing trucks and equipment. 

"Ritchie Bros. Financial Services has a fast and easy application process, helping equipment buyers get quicker access to the cash they need to bid and purchase with confidence," said Sharon Driscoll, CFO of Ritchie Bros. and Board Chair at RBFS. "When RBFS was introduced six years ago, the company focused solely on providing financing solutions for customers of our live auctions. As the focus on the overall customer experience has evolved, RBFS has diversified, providing financing to customers buying equipment from other sources, including dealerships. Becoming an official preferred provider with IronPlanet is a logical next step for RBFS and an excellent opportunity for growth."   

"We are thrilled to bring our various financing solutions to IronPlanet to help increase the purchasing power of its buyers," said Jim Case, CEO, RBFS. "Our goal is to make buying equipment easier than ever before. Our LeaseFlex and PurchaseFlex products cover a huge range of equipment types, ages, and financing terms; once pre-approved customers can shop for almost anything. We finance all brands. Our pre-approvals last 90 days and are quick and easy to renew." 

Company Info

  • IronPlanet

    3825 Hopyard Road, Suite 250
    Pleasanton , CA
    US , 94588-8528

    IronPlanet is a leading online marketplace for selling and buying used equipment and other durable assets and an innovative participant in the multi-billion dollar used equipment market. Founded in 1999 to transform the global used equipment market, IronPlanet has built a database of more than 1.5 million registered users worldwide. IronPlanet connects buyers and sellers of used equipment with its exclusive IronClad Assurance® equipment condition certification and family of brands, including IronPlanet®, GovPlanet®, TruckPlanet®, Cat Auction Services, Kruse Energy & Equipment AuctioneersSM, allEquip® and Asset Appraisal ServicesSM. IronPlanet is backed by Accel Partners, Kleiner Perkins Caufield & Byers, Caterpillar and Volvo

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  • Ritchie Bros. Auctioneers

    9500 Glenlyon Parkway
    Burnaby , BC
    CA , V5J 0C6

    Established in 1958, Ritchie Bros. (NYSE and TSX: RBA) is the world's largest industrial auctioneer, and one of the world's largest sellers of used equipment for the construction, transportation, agriculture, energy, mining, forestry and other industries. Ritchie Bros.™ asset management and disposition solutions include live unreserved public auctions with on-site and online bidding; EquipmentOne™, an online auction marketplace; Mascus, a global online equipment listing service; private negotiated sales through Ritchie Bros. Private Treaty; and a range of ancillary services, including financing and leasing through Ritchie Bros. Financial Services. Ritchie Bros. has operations in 19 countries, including 45 auction sites worldwide.

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